Category: SEO

The Importance Of User Experience (UX) In SEO And Conversion Rates

In the digital world, where competition is fierce, user experience (UX) has emerged as a critical factor that can make or break a website’s success. From attracting more visitors to boosting search engine rankings and […]

Google Introduces Perspectives Filter for Diverse Search Results

Google has launched a new feature called the “perspectives filter” in its mobile search results. This filter, which was announced at the recent Google I/O event, aims to provide searchers with a more diverse range […]

What Is Schema Markup & How to Implement Structured Data

Schema markup, also known as structured data, is a type of code that is added to a website in order to provide search engines with additional information about the website’s content. This information can include […]

SEO vs Paid ads

Search engine optimization (SEO) and paid advertising (PA) are two different digital marketing strategies that businesses can use to increase their online visibility and reach new customers. Both SEO and PA have their own unique […]

 In 2022, SEO Trends to Increase Traffic to Your Website

Changes in Google algorithm in 2022: Inconsequential titles with click baits will no longer appear in the page results. Google’s algorithm is improving its ability to recognize content that contains the most valuable and trustworthy […]